Dejargonator - Cut through the B.S.

A friend and former co-worker, Dave Greten, started a blog this weekend dedicated to cutting through B.S. on corporate websites and getting to the gist of the message.

On the dejargonator, Greten takes snippets of copy from company websites that are convoluted with marketing "speak" and rewrites it so his "mom can understand it."

This is hilarious! Greten is such a good writer.